2014 Aspen Ideas Fesitval
1:32 pm
Wed June 25, 2014

The Fight for Good Food

The Fight for Good Food 

Since Sam Kass became senior policy advisor for Nutrition Policy at the White House, five years ago, he has been at the forefront of Michelle Obama’s campaign to convince manufacturers to reduce fat and sodium and add whole grains to their foods. A legacy of the White House will be improving school lunches — if, that is, the improvements the White House won four years ago don’t get rolled back by a Congress that says fruits and vegetables are expensive and kids don’t eat them anyway. Kass will discuss the White House’s priorities and successful strategies, the far-flung effects of the Let’s Move! campaign, and their unexpectedly heated recent fight to keep their lunch legacy alive.

Sam Kass, Corby Kummer

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